Building is a Multi trillion dollar/year industry both in the United States and internationally. Any improvements made to building processes and building performance will have tremendous economic, energy and efficiency impacts for decades to come. The stresses in the market have served notice on many industries including Building: Business as usual cannot be sustained and will not be supported. Today’s business environment demands that the following question be addressed by the building industry
What vision and business model(s) will be the market drivers in the coming decades?
Over the past three decades, Syntec has invested heavily in developing BuildUSA.It provides a vision for the future of Building with a clear mission to create an“Optimized” building process. This document introduces BuildUSA’s core concepts, and you can find additional supporting materials at the Build Blog. Early work on BuildUSA has shown that true building innovation success is dependent on addressing multiple systemic problems. Narrowly focused, siloed efforts can not only fail but have an equal chance of either producing minimal improvement or even exacerbating the existing challenges. BuildUSA, the Prototype Initiative and the development of Optimized Building, represent some of the best long-term investment strategies in real estate, technology, energy and sustainability.